This site is protected by reCAPTCHA. Google 's Privacy Policy and Terms of Service apply. Getting into logo design without prior experience can be a bit daunting. Here are some tips on logo design in general. Logo design is a nuanced specialty of graphic design that encompasses aesthetics, branding and marketing, composition, color theory, typography, and artistic skills. We've got a more comprehensive introduction to the art for you in our free online guide, How to Create a Logo , but here we'll summarize some key points to give you some background. Create with your brand in mind.
There is no "best type of logo" the most photo retouching service successful logos are those that best represent their brand. The bright red typography of the Coca Cola logo suits the brand well, but those same design choices would hurt more casual hotel brands, like a nature lodge or wellness resort. First and foremost, you need to ask yourself what kind of brand you want your hotel to be – i.e. what is your brand identity ? Are you a classic and traditional brand or a modern and avant-garde brand? Do you want to experience nature or luxury? This will guide your design choices, especially colors, shapes and letters. Colors, shapes and letters.
Each color and shape represents different emotions – for example, logos with a lot of black look more sophisticated, logos with a lot of circles look friendlier, etc. The same goes for choosing the typeface, whether it's a formal serif font and or a casual sans serif font. Every design decision impacts your brand. So build your brand identity from the start by making strategic choices. , How to Create a Logo Comparing the Best Ways to Get a Logo Design , a business has four options when it comes to creating a logo. Here is a brief overview below Use a logo generator (DIY).