Generating your reports in Google Ads can be a chore if you don't know how, so in this article we're here to make your day-to-day life a little easier.
Google Ads reports
Ways to create your Google Ads reports
There are several ways to create your Ads reports:
On the Ads platform itself
In Google Analytics
In Google Data Studio
These are some of the tools we can use to whatsapp number philippines generate these reports within the Google Marketing Hub, but there are thousands more. Today we will focus on the Ads platform itself.
If we want a simple report , a multitude of them appear in the Google Ads reports tab itself :
Google Ads Reports Tab
To do this, simply click on reports and select the predefined report you need. You can find reports by time period, where the cat will be grouped based on the time selected in your account, basic reports at any Ads level from the highest, such as campaigns, to the lowest, such as the URL of your ad.
These default reports include some basic metrics like clicks and impressions .

If we do not like the default reports, we can create one to suit our needs in the form we want:
Custom Google Ads reports
In this case, I would recommend the following metrics to get a detailed view of how our campaigns are going:
In the row we will put the dimension to analyze such as ads, landings... in our case we will add the campaign metric to obtain the data from our campaigns.