As the business grows salespeople need to implement a scalable, repeatable process to turn every bit of revenue into a steady, predictable stream. In this article, taken from our How to Build a Digital Vending Machine Guide , you will see how a well-oiled vending machine can accelerate business growth, bring in profitable, happy customers, and allow your sales team to actually sell better and more. quickly. How to Sell Better? Look around you! Sales are far from what they were ten, fifteen years ago. With the proliferation of search engines and social networks, sales now have more to do with careful research and personalization than with knocking on doors and practicing " spray & pray ". But different doesn't always mean better.
Even if changing times demand the adoption of new approaches, the truth is that some commercials simply transfer their old methods to modern channels. Change is difficult and sometimes scary. But fear not - in this bold new world of sales, the right CRM system can not only Afghanistan Phone Number allow salespeople to update their practices, it can also give them a real competitive advantage. Contextualizing Sales Reach When a salesperson receives an inbound lead or decides to approach a specific company or decision maker, they don't have to go through the traditional zero-visibility upfront approach.
Today sales forces have a plethora of buyer information at their fingertips. Before picking up the phone or writing an initial introduction email, sellers can investigate potential buyers by doing research on the internet, social media, and looking at company websites. There's just one problem: None of these virtual spaces give the salesperson the context of what the contact already knows about your company, or provide evidence that a relationship already exists between the two. A CRM solves that. A CRM that integrates with your marketing automation system gives your sales team a comprehensive view of the prospect's recent interactions with your company.