In Any Case, It Is Easier And More Than With Several For Different Types Of Work. What The Administrator Definitely Does Not Do Is Write Expert Articles Instead Of The Project Manager. Imagine A Club Administrator Who Organized A Concert And Suddenly Came Out To Sing Instead Of The Invited Artist. This Is Especially True For The Niche Of Complex Services That Require High Qualifications: Psychologists, Coaches, Lawyers, And So On. If You Are Promoting Your Expertise And Building A Personal Brand On Social Networks, Then You Will Have To Write Yourself - And Write A Lot.
The Administrator Can Help You A Lot OPT IN List In This Matter, Suggesting Relevant Topics For Posts, Raising Pressing Questions From Commentators And Competitors. Promotion (Attracting New Members) When Your Community Is Ready To Receive Traffic, You Can Begin The Third Stage - Promotion. It Can Be Free Or Paid. The Opportunities For Free Promotion In All Social Networks Are Quite Scarce, Since All Social Networks Are Interested In An Influx Of Advertising Budgets. The Main Engine Of Free Promotion Is Original Content (A Lot Of Writing Again, Yes!) And High-quality Activities For The Target Audience.
The Idea And Execution Of The Content Should Be So Exciting That The Target Audience Will Share It On Their Own. Viral Content Gives Organic Growth To The Community. Cats Are Viral Content, But They're Only Suitable For You If Your Product Is Aimed At Cat Owners Or Those Wanting To Own A Cat. If Cats Are Not Suitable, But Original Content Is Needed, Prepare To Be Persistent And Systematic. Organic Growth Occurs Slowly, And You Will Need To Take Into Account A Margin Of Safety: Plan That The First Response And Sales Will Happen Not In The First Or Second Month, But In 3-4-5 - And Set Aside A Budget For Paying The Administrator For This Entire Period. Paid Promotion Is Advertising: Targeting And Advertising In Communities.