Additionally, Data Allows Their Customers And Deliver More Personalized Experiences. This May Include Tailoring Products And Services To Each Customer's Preferences And Needs. How Colombia Is In Relation To The World According To Andi, 60% Of Companies In Colombia Have A Digital Transformation Strategy And Have Advanced In The Adoption Of Technologies Within Their Processes Such As The Internet Of Things, Virtual And Augmented Reality, And 5g Networks. Colombia Has Experienced Growth In Its Innovation And Entrepreneurship Ecosystem, Which Has Led To The Creation Of Startups And Technology Companies. Incubators And Accelerators.
Have Provided Support To Digital OPT IN List Entrepreneurs. Initiatives Such As The Business Digital Transformation Centers, A Strategy Of The Ict Ministry And Innpulsa Colombia In Alliance With The Main Chambers Of Commerce And Business Unions, Compensation Funds And Higher Education Institutions, Allow Entrepreneurs To Access Training, Digital Diagnosis Of Your Business, Design Of Digital Transformation Strategies, Implementation Of Technological Solutions And Support. E-commerce Is One Of The Sectors That Has Experienced Growth After The Pandemic, With An Increase In Online Transactions And The Adoption Of Online Sales Platforms By Companies. Likewise, It Is Increasingly Common That Colombian Companies.

Are Investing In Key Technologies Such As The Cloud, Artificial Intelligence, Data Analysis And Automation To Improve Their Operations And Offer Better Experiences To Customers. Although There Is Momentum Towards Digital Transformation, There Are Also Challenges, Such As The Digital Divide In Internet Access And Skills, Lack Of Resources In Some Areas, And Cultural Resistance To Change In Some Organizations. Total Or Partial Reproduction Is Prohibited. What Did You Think Of This Article? Laura Laura Suarez Bernal Social Communicator And Journalist. I Have Worked In Digital Journalism And Social Media, And I Have Experience In Investigative And Data Journalism. Winner Of The 2022 Accenture Journalism Award In The Business And Technology Category. I Completed A Diploma In Investigative Journalism With Cide México And The Ford Foundation.