We have already talked about how important it is to integrate the video format into your marketing and communication strategy . Thanks to their ever-increasing use among the various social platforms, it is advisable to work towards creating quality videos. Regardless of the channels in which your structure is present, some smartphone applications come to the rescue to post attractive and engaging videos. Let's see together which apps to use taking inspiration from a Wired article . Likee, effects galore Whether it's a video to be placed on TikTok rather than an Instagram Reels , Likee - a free application for iOS and Android - will allow you to create content in which to enhance the beauty of your hotel thanks to the contribution of many, many special effects. Very interesting is the feature called "Music Magic", thanks to which it is possible to enrich the emotional narration of your structure with the contribution of a vast musical repertoire.
Depending on the track chosen, Music Magic is Australia Phone Number independently able to add effects to videos based on both the pitch of the music and a change in volume during playback. Imagine publishing a video in which the exceptional sunset is filmed from a room in your hotel: if you also add a soundtrack to this fairy-tale scenario that matches the footage, the magical effect that the latter will produce in users who see it will likely be amplified. Finally, do not underestimate the possibility of transforming the image of the hotel staff thanks to another function of the application, called FaceMagic: Halloween is upon us and if you have planned the celebration of the event within your communication, you could use it to enrich your content production. Dubsmash and the intriguing sound effects The Dubsmash application is known to most for the very rich collection of audio contributions that can be used when creating a video. Used by thousands of people, it is available for free for iOS and Android.
The rich catalog of sounds available inside does not end with the vast choice of musical tracks: from quotes from films to those from television series, it is possible to use thousands of different solutions to give a touch of originality to your work. If the tone of voice of your facility is characterized by lightness and friendliness - as in the case of the Pineta Nature Resort , whose Instagram profile is nourished by pleasant and whimsical video content - you could think of producing videos that make use of stickers, text and filters , all features available within the application. Using Dubsmash, you will be able to produce lip sync videos, the effect of which is very popular especially with younger people. Using the application, you will also have the possibility to publish directly on your hotel's social networks.