The Minister of Culture, Miquel Iceta, posted a video on Twitter this Tuesday to encourage the elderly to go to the cinema, coinciding with the launch of the Senior Cinema program that will allow people aged 65 and over to go to the cinema once. once a week at a reduced price of two euros. In a video recorded in the Dehesa de Soria park, the Minister appears next to Dominga, a figure that represents an elderly person sitting on a bench. «Cheer up, go to the movies.
Dominga, to the movies, it's two euros," says Iceta in the video in which she remembers the affection with which one should "treat the elderly." In Spain, a total of 420 private establishments have joined this program, 64.22% of the total, which add up to more than 3,000 projection screens distributed throughout the t Telegram Database erritory. by Taboolayou may like “She looks like another person”: the image of Alaska without makeup that has shocked the networks The program, which has a budget of 10 million euros under the 2023 General State Budgets, will allow one day a week, preferably on Tuesdays or another day in the case of theaters that only open during the weekend. week or which close precisely on .
Tuesdays, people aged 65 or over can access the cinema for 2 euros. Tickets can only be issued at the box office of the theaters, after identification of the person and proof of their age. The measure is aimed at people over 65 years of age because, according to Iceta on the day of the program's presentation, 49 percent of young people between 20 and 24 years of age have ever gone to a movie theater in 2021 and 2022. ; and in the case of those over 65 years of age this percentage drops to 6 percent. This figure stands out if we take into account that, according to Iceta, this audience was "an essential part" of attendance at movie theaters before 2020. The minister pointed out that movie theaters are the .