Many people fall into desperation to grow their accounts quickly through practices such as buying followers. So before telling you how to get followers on Instagram organically, we want to remind you that the most important thing is to form a community of real people, who interact with your brand, who recommend it, who establish an emotional connection with your company and of course that real purchases are reflected. These are all actions that a bot can never carry out.
If what you are looking for is to build a real community organically, take notes on the following steps:
Optimize the profile: your Instagram feed as a showcase
Think of your Instagram feed as a store window. Items in a display case are strategically arranged to offer a better customer experience regarding the products. Its ultimate goal is to attract, show, conquer and sell.
In this same way, the Instagram feed aims to attract potential customers and seduce them to the point that they end up clicking the follow button and even make their first purchase. For this reason it is very important that your Instagram profile is optimized to the maximum:
Your profile photo must be WhatsApp Number List in high quality so that it can be seen with complete clarity, and preferably for this space, your brand logo or an image that can visually describe what your profile is about should be used.
In the description of the biography, clearly indicate what users can find in the profile, what solution your brand provides and the value that differentiates you from the rest. Do not use hashtags in this space as they can divert the user's attention.
Take advantage of the space in the biography to place a link to other channels, such as your website or your WhatsApp, so users can contact you easily and quickly.
Use featured stories strategically to provide more information about your brand to users. Your story, behind the scenes, shipping information, locations, hours, brand values, etc. Remember to think of your feed as a showcase!
Pin your best 3 posts to appear at the top of your feed.
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Design an attractive feed
Each individual publication must be visually attractive, surely you already know this very well, but it is often forgotten that all publications together should also maintain visual harmony, in order to attract and retain those who come to the profile for the first time.
There are many ways to organize your posts while maintaining a certain harmony and design, we even have a guide on the types of Instagram feeds that exist and that you can use for your profile. But keep in mind that regardless of the type of feed you choose, it is necessary that you always maintain your color palette, your font family and a very well-defined visual style to stand out, generating brand recall and differentiation.
Don't underestimate the power of descriptions
Although it is clear that Instagram is a visual platform and that people increasingly tend to consume more content in less time, the description of each post still has a very important role. This space should be used to complement information, deliver much more value through publications, get closer to the audience and encourage interaction. Some recommendations to get the most out of the descriptions are:
Add strategic phrases at the beginning of the description. It can be with a disturbing question, with an impactful phrase, with an introduction to the information that will later be broken down or with an important piece of information.
Add a call to action or question at the end, in this way interaction with the public in said post is encouraged.
Support yourself with emojis and hashtags to make it easier for your audience to read.